What are different status in Advertiser Postback logs?

List of all Postback log messages that can be viewed in Advertiser Postback logs.

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When a Postback URL triggered is accurately by the Advertiser Platform and Conversion is recorded successfully.


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When a Postback URL triggered is successfully but due to an Invalid Click ID or not having a Click ID in the Tracking URL. Reasons

  1. Not having Click ID in Tracking URL of the Campaign

  2. Instead of Click ID, another Token / Macro is used in Tracking URL

  3. Click ID is not provided by Advertiser

  4. In the case of the pixel, Postback Domain is different from Click Tracking Domain


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When enabled the Postback token for Advertiser and Postback is fired without auth token or with a different auth_token


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When the Postback is fired multiple times for the same Click ID


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When the Postback is fired for the expired Click ID. (By default Click life-span is 30 days)


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When the event token is a mismatch as per the Offer configuration and selects the discard Conversions then this response will reflect


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When Postback is not fired from the whitelisted Postback IP address.

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