AppsFlyer Normal Postback

Install Postback

https://example.o18.click/p?m=0000&tid={clickid}

In-App Events Postback

https://example.o18.click/p?m=0000&event={partner_event_identifier}&tid={clickid}&payout={revenue_amount}

The &m= value will vary for each Partner account.

This Parameter will be added as a custom parameter.

Normal Postback Related Parameters

AppsFlyer Macro	Parameters Identifier	Description
Click ID	tid	Platform unique Click ID macro. Which is sent in the Attribution URL
Event Revenue	payout	Attributed to Events that are being tracked in AppsFlyer
Partner event ID	event	Revenue of all Conversions including installs and attributed Events